Callback is building an open and fun loyalty system for stores and events. The system is built around collecting virtual items and rewarding users based on what they've collected. Virtual items are earned for checking in to partner stores or events. For more information on how items are distributed click here. We see virtual items as symbols of participation which you can use to verifiably reward users.
The Callback Dashboard lets you create and manage your virtual items and rewards. The Callback app lets your customers collect virtual items and redeem rewards.